We’re a full-service digital agency that works with businesses to tell their story through
modern marketing.
Our Team
Custom Marketing Plan
$2,500 per month
July 2024 to June 2025
Includes:
- Graphic Design
- Website Updates
- Brand Guide
- Mood Board
- Logo Animation
- Maintaining & managing relationships with media on clien’ts behalf
- Media Reporting Monthly
- Brand Management
Social Media Management
$600 per month/ per platform
Social Ads
$250 per month
Google Business Profile
- An essential tool for establishing and online presence and attracting customers in today’s digital landscape
- Appears in google search & maps
- Curation of the top 3 posts from other platforms weekly
- Optimization of business listing
- Monitoring of comments, messages, review, etc
- Community engagement
- Daily Photo, Video, Story or Link
- Monitoring of comments, messages, reviews, etc.
- Community engagement
- Photo & Video Content Shoots (up to one per quarter)
- Custom graphic design & animation
- Content Calendar provided
- Daily Photo, Video, Story, IGTV (longer-form video)
or Reel (short-form video) - Monitoring of comments & messages
- Community engagement
- Photo & Video Content Shoots (up to one per quarter)
- Custom graphic design & animation
- Content Calendar provided
Caregiver Resources
Targeting: Adults 40-60 functioning as family caregivers in Stanislaus, Merced, Tuolumne, Madera, Fresno, Tulare, Kings, and Kern Counties
Recommend $700 (gross) Allocation
Search volume: low
Focus on four key conversion metrics & weight them in importance on a
scale of 1-4 (4 being most importance).
1. About: Caregiver Resource Program Landing Page Visit
2. Clicks on “Connect with Us” button
3. Submittal of “Contact Us” form
4. :60+ phone calls to 559-224-9154 (prioritize local area code)
Oasis
Targeting: Adults 40-60 functioning as family caregivers in Stanislaus, Merced, Tuolumne, Madera, Fresno, Tulare, Kings, and Kern Counties
Recommend $700 (gross) Allocation
Search volume: Medium-High
Focus on four key conversion metrics & weight them in importance on a
scale of 1-4 (4 being most importance).
1. About: Caregiver Resource Program Landing Page Visit
2. Clicks on “Connect with Us” button
3. Submittal of “Contact Us” form
4. :60+ phone calls to 559-224-9154 (prioritize local area code)
Ombudsman:
Targeting: Adults 30-60 functioning as family caregivers in Stanislaus, Merced, Tuolumne, Madera, Fresno, Tulare, Kings, and Kern Counties
Recommend $400 (gross) Allocation
Search volume: low
Focus on four key conversion metrics & weight them in importance on a
scale of 1-4 (4 being most importance).
1. About: Caregiver Resource Program Landing Page Visit
2. Clicks on “Connect with Us” button
3. Submittal of “Contact Us” form
4. :60+ phone calls to 559-224-9154 (prioritize local area code)
HICAP:
Targeting: Adults 40-60 functioning as family caregivers in Stanislaus, Merced, Tuolumne, Madera, Fresno, Tulare, Kings, and Kern Counties
Recommend $700 (gross) Allocation
Search volume: low
Focus on four key conversion metrics & weight them in importance on a
scale of 1-4 (4 being most importance).
1. About: Caregiver Resource Program Landing Page Visit
2. Clicks on “Connect with Us” button
3. Submittal of “Contact Us” form
4. :60+ phone calls to 559-224-9154 (prioritize local area code)
Google Video Ads
Retargeting based on search
Management fee of 20% of ad spend
TV
August 2024 to June 2024
$3,000 per month
OWNERSHIP
– Annual partnership with KSEE and on www.YourCentralValley.com
– Category exclusivity!
TELEVISION
– Rotating :10 Tip In All Newscasts on KSEE24
– 50x :30 Television Commercials Per Month
- KSEE24/NBC : 30x – Mon-Friday 5a-7a
30x – Mon-Friday 5p-7p
40x – Mon-Sun 6a-12:35am
PRODUCTION
– Production of “Pros Who Know” Tips
– Production of 1x:15 commercial to air on KSEE and as OTT/CTV*
– Production of standard Web ads (728×90, 300×250, 320×50)
Online content production
ONLINE/DIGITAL
– Creation of webpage & fixed positioning in the PWK directory on www.YourCentralValley.com
– Custom-built banner on www.YourCentralValley.com links to your website.
Radio
July 2024 to June 2025
$2,500 per month
OR 
ADvine was founded April 2017 in Fresno, California by business partners Layne Ryan & Danielle Hicks. Layne Ryan, our company Chief Executive Officer, brings the knowledge and experience that comes from (2.5) decades of running mostly corporate groups of radio and TV stations. He comes to work every day like he owes our clients a debt, because he really believes he does (even if it’s a debt of gratitude). Layne is the proud father of (4) talented children (all whom have put time and energy into the growth of our company).
The partner, Danielle Hicks is product of the local state colleges who rapidly advanced in the media industry. She received her Degree in Communication before entering the world of network television. She went on to radio where she climbed the ranks in local management and National sales before stepping aside from the world of exclusively-traditional media to start ADvine (with her business partner, ADvine CEO, Layne Ryan). Danielle is proud to serve on the board of Fresno’s chapter of the California Restaurant Association, and she goes to great lengths every day to help businesses, of all types, grow.
At ADvine, we work with businesses to help tell their story trough modern marketing.
The agency has strategically grown it’s staff and services over the years starting with a traditional focus and now the vast majority of what we do is digital. As an ad agency, ADvine works in more than 60 industries including public, private, non-profit and beyond. We specialize in developing and implementing custom marketing plans to help businesses grow.